CTI Company Culture | Rooted in Trust, Evolving for Growth

At CTI, our products and processes matter, but it’s our people and culture that truly shape who we are. When we recently asked employees to describe CTI in one word, the most common answer was “family.” It’s a word you can’t force or script. It has to be earned. And over nearly three decades, that’s exactly what’s happened.

Our culture wasn’t designed by committee or created overnight. It grew naturally from the values that have guided CTI from the beginning: trust, transparency, teamwork, and a belief that people do their best work when they feel supported and connected.

Here’s a look at how that culture continues to evolve, strengthen, and set CTI apart.

A Family Culture Rooted in Our History

When CTI’s founders began building the company, the focus was simple: create a place where people work hard, rely on one another, and treat each other with respect. “Family” wasn’t a formal strategy, but it became a natural outcome of how CTI hired, led, and collaborated.

Today, that sense of closeness still thrives. Employees describe CTI as a place where:

• People show up for each other

• Wins are celebrated together

• Conversations are honest and transparent

• Support extends beyond day-to-day tasks

  
  

The word “family” reflects not just how employees feel, but how CTI operates, from small interactions to big decisions.

Balancing Performance With Well-Being in a Fast-Paced Year

2025 was a year of growth, challenge, and momentum, and maintaining connection during busy seasons is something CTI approaches with intention, not chance.

Leaders set the tone by creating an environment where performance and well-being coexist:

• Clear communication and realistic goals keep teams aligned

• Frequent check-ins ensure people feel supported, not overwhelmed

• Celebrating small wins reinforces progress and morale

• Relationship-building remains a priority, even during high-output periods

  
  

In 2025, CTI strengthened connections across teams through new internal efforts:

• A monthly newsletter highlighting updates and recognizing an Employee of the Month

• Department spotlights to promote transparency and appreciation

• New employee-led clubs, including a Book Club

• Monthly craft sessions at headquarters, giving employees time to be creative and connect

  
  

These small but meaningful rituals bring people together and reinforce the culture employees value most.

Staying True to Our Roots While Moving Forward

CTI has expanded significantly over the years with new locations, new functions, new technology, and a more specialized workforce. And yet, the essence of our culture hasn’t changed.

What has changed?

• We operate with more strategy, structure, and cross-functional collaboration

• Technology has improved communication and efficiency

• Our teams have become more global and interconnected

  
  

What hasn’t changed?

• Trust

• Teamwork

• Treating people well

  
  

This blend of evolution and consistency is what makes CTI unique: a company large enough to scale, but grounded enough to stay personal.

Retention That Reflects Culture, Not Convenience

In an industry where turnover is common, CTI continues to maintain a retention rate stronger than industry averages. Many team members have been with the company for over five years or even decades. That kind of tenure doesn’t happen unless employees feel valued, supported, connected, and given opportunities to grow. 

Retention isn’t about luck; it’s about leadership, purpose, and a culture employees want to stay part of. CTI continues to invest in enhancing the employee experience, ensuring our people have what they need to thrive.

Culture Isn’t What We Say, It’s What We Build Together

CTI’s culture is more than a philosophy. It’s a shared experience shaped by every employee, in every role, across every location. As we grow, that culture continues to deepen, rooted in the values that brought us here, and strengthened by the people who carry them forward.

At CTI, we build more than great products.

• We build trust.

• We build teams.

• We build a place where people feel they belong.

  
  

And that’s something we’re proud to keep building together.